Are you passionate about gastronomy and education? Do you have experience leading commercial strategies to optimize sales performance? Would you like to join an internationally pioneering institution? Keep reading to discover what we can offer you! 

We are looking for a professional with solid experience in commercial leadership, conversion strategy design, and sales process optimization to lead our Commercial and Admissions area and drive the faculty's growth. 

Your main responsibilities will include: 

• Designing, implementing, and optimizing the commercial and conversion strategy by defining processes, methodologies, and tools to maximize lead generation and conversion into enrolled students.  
• Leading, coordinating, and developing the Commercial and Admissions team.  
• Designing and managing commercial and admissions processes to ensure an outstanding experience for prospective students.  
• Developing and standardizing sales pitches, messaging, and value propositions for our training programmes and related services, ensuring consistent communication aligned with the faculty's value proposition while improving commercial effectiveness and lead conversion.  
• Driving the evolution of the CRM and conversational tools used throughout the recruitment process by defining functional improvements that optimize lead management, automate tasks, and enhance the productivity and effectiveness of the Commercial and Admissions team.  
• Collecting, analysing, and sharing relevant commercial insights with the Marketing team, providing feedback on lead quality and prospective student behaviour to improve acquisition strategies.  
• Designing and developing the commercial and admissions performance measurement system by defining KPIs, analysing data, creating dashboards and executive reports, and turning insights into recommendations that drive continuous improvement in conversion rates and operational efficiency.  

Do you identify with the following profile? 

• Bachelor's Degree in Business Administration, Marketing, Advertising and Public Relations, or a related field.  
• At least 5 years of experience in sales, business development, or conversion funnel management and optimisation.  
• Proven experience leading and managing commercial teams.  
• Experience using CRM platforms such as HubSpot, Salesforce, or similar.  
• Results-oriented professional with a strategic mindset and a strong ability to optimise commercial processes and conversion funnels.  
• Data-driven decision-maker with experience using KPIs to foster continuous improvement.  

You'll stand out if you: 

• Have previous experience in the education, training, or services sector.  
• Are fluent in Basque (C1 level).  
• Have a cross-functional business perspective, understanding how Marketing, Sales, and Academic teams work together to optimise the admissions journey.  

What can you expect from Basque Culinary Center? 

• The opportunity to join a pioneering and continuously growing institution driven by a passion for gastronomy.  
• A permanent full-time position.  
• A positive working environment where people genuinely matter.  
• The chance to join an organisation at an exciting stage of growth.  
• An inclusive workplace. If you have a disability certificate, please let us know so we can ensure you receive the support you need.  

If you feel you are the right fit for our team, we'd love to receive your application!